The Reasons I Would Like To Make A Return Visit To Converse.com

I would love to make a return visit to Converse [http://www.converse.com/] because of the dimension that the site was built. It is interactive and attractive. I am not really a big fan of shoes, but the products attracted me in one way or another. The products make me curious about what will it be like when there are new products coming.

The web site caught my attention and has given me a desire to shop for shoes. It has many kinds of products and designs which would definitely attract me to visit the site every now and then.

Moreover, their services were good. They do not prioritize on higher profit, instead they want their customers to achieve maximum satisfaction in shopping their products online.

As a conclusion, Converse provides complete satisfaction to shoe-lovers or non shoe-lovers. Hence, it is a good web site and everyone should visit it.

The 7 Key Elements of the Website (The 7Cs) - Commerce

Converse has the ability to allow users to make transaction online. They provide shipping services as well as information about the product so that users can buy the product online. They are the trusted site because of the privacy policy to assure users 100% safe shopping.

Shopping Cart

The site has a "Shopping Cart" page which allows users to view the items they are purchasing.

Order Status

The site also has "Order Status" page as a record for users regarding about an item that they have ordered.

The 7 Key Elements of the Website (The 7Cs) - Connection

List of links available in the site

The dimension of Connection Converse use is "Homesite Background". This dimension takes the user to a third-party site, but the home site is still noticeable in the background. In other words, when users clicked on a link in the site, the browser will open up a new window or a tab to show the link instead of opening it on the same browsers window as the home site.

The 7 Key Elements of the Website (The 7Cs) - Communication

The dimension of Communication of Converse's web site is Hybrid. It is a combination of Broadcast and Interactive communication.

Help Page

It has a Help page where users can find solution to a certain problems that they faced in the site.

Newsletter Updates

Not only that, Converse will send users newsletter on updates if users have applied for the newsletter in their profile page.

About Converse

Converse also allows users to know more about the company at the "About Converse" page.

Contact Us page

Finally, Converse allows users to send feedbacks or enquiries regarding about the product or services they offer.

The 7 Key Elements of the Website (The 7Cs) - Customisation

Converse web site offers two dimensions of Customisation; Personalisation and Tailoring.

Personalisation

Login/Registration page

The site includes Login/Registration where users can register and become a member to the site in order to retrieve various updates.

Profile page

The site has also included Profile page where users can change their personal details or services that they want to receive.

Addresses Page

The site also includes Addresses page where users can change their shipping address in case they have changed their address in reality.

My Wishlist

The site also allow users to view their wishlist at the My Wishlist page. Users can add or remove the products they want and keep it for future record.

My Design

The site also includes My Design page where users can view their custom designs of the product they want and edit the design if they do not like the design.

Tailoring

Make Your Own Converse

The site provides a service where users can custom-made their own Converse shoes by allowing them to design their own shoes. This feature allows users to have their own signature of Converse shoes and it is the main attraction of the web site.

The 7 Key Elements of the Website (The 7Cs) - Community

Special Guest's Blog

Comment about a post.

The Converse web site has Community in the web site by allowing users to read from special guest's blog. These special guests will post their thoughts about their lives or maybe something to do with Converse.

Users can learn more from these special guests and also post a comment about the post.

The 7 Key Elements of the Website (The 7Cs) - Content

The Converse web site offers two dimensions of Content; Offering Mix and Multimedia Mix.

Products are shown on the web site.

The site uses Offering Mix which includes the products, information and services offered.

Information and Price of the product are shown.

When users click on the product, then the information and price of the product will be shown.

Music Playlist

Videos

The site also uses Multimedia Mix and includes music and videos in their homepage.

Promotions on the homepage.

Finally, it also displays Current Content by showing the latest deals they offered in their web site.

The 7 Key Elements of the Website (The 7Cs) - Context

Converse uses the Aesthetic design. The Converse board wants users to be captured by the visual characteristics such as their products and promotions rather than details about the product.

It encourages users to take their time by loading their products and not rushing through the site. Users can experience themselves as a shopper in a Converse retail store just by viewing it on the web site due to artistic graphics of the product.

Bad Design Features - Converse

Despite the good designs the website of Converse has, they also have bad designs too. The introduction page does not allow users to skip and therefore users have to wait for the site to load.

It can easily bore the user because the page is merely text and no graphics in it. The loading time is also slow and therefore it is one of the reasons that the web site has bad design.

800x600 resolution

1280x768 resolution

Not only that, it is not resolution-compatible. It cannot be viewed nicely on an 800x600 graphic resolution. It is best viewed in higher resolution such as 1280x768 graphic resolutions.

Good Design Features - Converse

The design of Converse (http://www.converse.com/) is good because it provides interactive graphics and animations to attract people or fans to visit to their website.

Not only that, it also provides less white space and occupies the unnecessary spaces in the page.

Users do not have to scroll much in the page because of its fully flash-utilized web page which reduces much movement in scrolling the page.

Alt Label on Animations

Besides, it also provides alt label in every animation on the site. In case users do not have a good flash player, then the alt label will be very helpful to them.

The design of the site is simple and attractive. The focal point is on the centre of the page showing the various products of Converse. Hence, it is a good design.